Life Inside The UK’s Homeless Capital – Joe Fish x GroundNews
With homelessness rising across the UK, Joe Fish heads to Bournemouth to uncover the shocking reality behind the statistics. Known as the worst-affected town outside of Central London, Bournemouth faces a crisis of homelessness, substance abuse, and crime, earning it the harsh label of a “Zombie Town” in national media. Joe spends time on the ground with local charities, speaks directly to those living rough, and investigates what the changing laws could mean for the future of Britain’s streets.
A big thank you to today’s sponsor, Ground News. Get 40% off the Vantage Subscription by visiting ground.news/joef
Watch as Joe reveals the human stories behind the headlines and asks whether the UK is heading towards an even deeper crisis.
CREATOR

BRAND


SHARE THIS STORY ANYWHERE YOU LIKE
SHARE THIS STORY ANYWHERE
Love At First Sight’s Benaiah GB lands another brand deal through Ruthless Talent
Some of you may remember Benaiah from
Callum Fowler lands another Tiktok and YouTube brand deal
Don’t get caught out and make sure
I Designed the Camper Van Furniture I Couldn’t Buy – Love Sundays x HelloFresh
Ruthless Talent is one of
What we do
As a premier UK influencer marketing and talent management agency specialising in creator economy growth, Ruthless Talent connects leading global brands with high-performing YouTube creators, podcasters, and digital personalities. We deliver end-to-end influencer marketing campaigns for both established industry leaders looking to scale their reach and ambitious brands looking to enter the influencer space for the very first time.
Having successfully brokered sponsorships with over 100 brands, represented more than 150 creators across diverse verticals such as travel, sports, gaming, and entertainment, and frequently collaborating with partner agencies, we bridge the gap between creative talent and commercial scale.
Whether you are an advertiser seeking comprehensive campaign strategy and high-converting brand integrations, or an influencer looking for elite talent representation to secure premium YouTube sponsorships and optimise your rates, Ruthless Talent delivers performance-driven partnerships that maximise revenue and audience trust.





Get In Touch