ABOUT US

THIS IS WHAT WE DO

MEET THE TEAM

Martin Mulvey

Martin Mulvey

Managing Director

Tanya Kuzmenko

Tetiana Kuzmenko

Influencer Marketing Manager

Paul Goldsmith

Paul Goldsmith

Influencer Marketing Executive

Kristoffer Johannessen

Kristoffer Johannessen

Influencer Marketing Executive

Vicky Sutton

Vicky Sutton

Influencer Marketing Executive

Thomas Walter

Thomas Walter

Influencer Outreach

Maryna Toropenko

Maryna Toropenko

Account Manager

Daniel Fisher

Daniel Fisher

Marketing Adviser

Patricia

Patricia Novoa

Influencer Marketing en Español

Adam Coakley

Adam Coakley

Creator Outreach (UK)

Amy Goldsmith

Short-form Brand
& Creator Manager

Sarah

Sarah Grant

Brand Manager

Nadine

Nadine Rey

Influencer Marketing (DE & FR)

Alejandra

Alejandra Anaya

Influencer Marketing en Español

WHAT WE DO

At Ruthless Talent, we connect creators with paid brand deals across various platforms, with a special focus on YouTube. We’ve built strong relationships with a wide range of brands, and if your audience aligns with their target market, we’d love to pitch your channel for a paid collaboration.

Take a look at our BRANDS page to see some of the brands we’ve already worked with and secured deals for. But that’s just the tip of the iceberg thanks to our network, we have direct access to hundreds of other brands that could be a perfect fit for your channel.

To keep it simple: you know those ads on YouTube that say “This video is sponsored by…”? Well, we’re the ones making that happen. Brands pay us to connect them with creators, and in turn, we pay creators like you to feature their products.

Want to know more? Just get in touch.

Oh, and you don’t pay us anything – we pay you.

Other things we’re good at

YouTube Views

We provide insights into analysing trends, understanding the YouTube algorithm, and leveraging SEO techniques to increase your views. Our personalised advice and data-driven strategies help you attract a larger audience and boost viewership for your content.

Audience Growth

We focus on audience engagement and retention, assisting you in building a loyal subscriber base. We offer guidance on creating compelling content, fostering community interaction, and implementing subscriber-focused initiatives such as giveaways or exclusive content to encourage more subscriptions.

Income

We enable creators to achieve a significantly greater income through avenues such as paid promotions, brand partnerships, merchandise stores, and other tailored opportunities that align with the unique characteristics of their channel.

Click-Through Rate (CTR)

We help you optimise your video titles, descriptions, and thumbnails to maximise CTR. Our expertise in crafting attention-grabbing thumbnails and compelling titles empowers you to improve your video’s visibility and attract more clicks from potential viewers.

Thumbnails

Leveraging our expertise in visual communication, we assist you in designing visually appealing and effective thumbnails. We offer advice on composition, colour schemes, text overlays, and imagery selection tailored to your target audience and content niche, ultimately increasing the likelihood of viewer engagement.

Ideas

We assist creators in generating or enhancing ideas for their upcoming videos, drawing inspiration from prevailing trends within their specific genre. We are behind some insanely viral videos over the past 4 or 5 years.

Scam spotting

We can spot scams from light-years away. You may think you’re also good at it, but don’t risk it – leave it to us. We have decades of web development experience in our team, and we see the scams emails like they’re labelled ‘scam’.

Overall Video Quality

Drawing on our industry experience, we offer valuable insights into enhancing video quality. We provide guidance on improving production value, storytelling techniques, editing skills, and audio-visual aesthetics. Through feedback and constructive criticism, we help creators to refine their content and consistently deliver high-quality videos to their audience.

How Much?

Nothing. All of this is included when signing exclusively as a Ruthless Talent creator. By signing exclusively, you do not give us access to your channels, we do not take your ad revenue and we do not own any of your content or channels.

Do I Need To Sign Exclusively?

No. If you do sign exclusively, you’ll get more brand deals as we put our exclusive creators first. You’ll also get all of the above help for free. If you just want us to send you some brand deals when they’re available, just get in touch and don’t sign with us. Either way works for Ruthless Talent. Our goal is to make you money.

If you are a creator who is looking to significantly improve their content and their income, get in touch with our team.

Why should you trust us?

Well, many creators already do. Some of these creators have millions of subscribers, some creators are small – size doesn’t matter here, they always get paid the correct amount for the deal we get for them.

Not convinced? Ask them directly what they think of Ruthless Talent.

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