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How to land paid brand deals as a small creator

Callum fowler

Landing paid brand deals as a new or small creators is a huge goal to aim for, as it turns your hobby into a profession technically. If you’re being paid to do something, then you’re a professional… right?

Anyway, if you’re a small creator, the quickest any easiest way is to use an agency that specialises in small creators. You may think you’re better to do it yourself, but you’re really not. Agencies are speaking to the brands you want to work with already, and then can just include you in their pitches, rather than you trying to find the right person at the brand, underselling or even overselling yourself, and it either taking forever to happen, or not happening at all.

As a creator, your time is much better spent creating content. Do sportspeople have agents? Do actors have agents? Exactly, they do what they’re best at, and leave the contracts, arguments, and negotiations to the professionals.

If you’re a small creator, we cannot stress enough how much you need to learn in order to grow, and that time spent trying to land deals for yourself could be spent on improving your content. If you’re wasting your time trying to pitch yourself to 100 brands, you really can’t complain that you’re not growing.

Check out Callum Fowler’s latest shortform paid ads from eSIM io below. We have landed litearlly hundreds of ads with eSIM io for our creators, and have a lot more already signed and scheduled for the rest of the year. Do you want to be one of them? Get in touch.

Tiktok: https://www.tiktok.com/@fowler_efl/video/7663070641159097603?is_from_webapp=1&sender_device=pc

YouTube Shorts: https://youtube.com/shorts/RukqKFjXqp0?is=NCSAeiPRQzhJ_Dzd

CREATOR

Callum Fowler

BRAND

eSIM io
Ruthless Talent - UK Influencer Management Agency

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What we do

As a premier UK influencer marketing and talent management agency specialising in creator economy growth, Ruthless Talent connects leading global brands with high-performing YouTube creators, podcasters, and digital personalities. We deliver end-to-end influencer marketing campaigns for both established industry leaders looking to scale their reach and ambitious brands looking to enter the influencer space for the very first time.

Having successfully brokered sponsorships with over 100 brands, represented more than 150 creators across diverse verticals such as travel, sports, gaming, and entertainment, and frequently collaborating with partner agencies, we bridge the gap between creative talent and commercial scale.

Whether you are an advertiser seeking comprehensive campaign strategy and high-converting brand integrations, or an influencer looking for elite talent representation to secure premium YouTube sponsorships and optimise your rates, Ruthless Talent delivers performance-driven partnerships that maximise revenue and audience trust.

2026-07-17T18:22:40+00:00
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