Living Abroad With Eric

Living Abroad With Eric is an insightful expat lifestyle and international living channel dedicated to documenting the realities, financial strategies, and practical logistics of relocating and thriving overseas. Focusing primarily on low-cost living, local integration, visa processes, and daily culture across Southeast Asia and beyond, Eric provides transparent, ground-level perspectives for prospective expats, digital nomads, and retirees.
With a highly engaged, intent-driven audience, the channel has established itself as an authoritative voice in the modern relocation and overseas living niche. Viewers tune in consistently for practical breakdowns of living costs, housing searches, healthcare navigation, and candid discussions about the emotional and financial realities of life outside their home countries. This deep viewer trust makes the channel a highly valuable commercial partner for brands across international banking, money transfers, global health insurance, VPNs, language learning, and travel services.
Campaign-Led Brand Partnerships with Ruthless Talent
While Living Abroad With Eric operates independently, Ruthless Talent works with the channel on a campaign-led, project-by-project basis to secure and execute high-yield brand partnerships.
Our agency works extensively with top international lifestyle, expat, and travel creators. Because of this, we maintain direct relationships with major global brands actively looking to reach high-intent, globally mobile audiences through high-retention, educational video content.
Our non-exclusive, flexible framework allows creators to maintain complete independence over their operations while tapping into our agency network whenever premium commercial opportunities arise. We manage negotiations, contract compliance, and strategy behind the scenes to secure seamless, top-of-market brand integrations that align naturally with the channel’s focus.
Brands: Looking to position your product in front of an engaged, high-intent audience of global nomads and expats? Get in touch today to build a tailored campaign with Living Abroad With Eric.
Creators: Want access to a massive pipeline of brand deals without signing away exclusive rights to your channel? Reach out today to discuss working with us.
Check out some paid brand deals here!
Want to work with them? Get in touch.
What we do
As a premier UK influencer marketing and talent management agency specialising in creator economy growth, Ruthless Talent connects leading global brands with high-performing YouTube creators, podcasters, and digital personalities. We deliver end-to-end influencer marketing campaigns for both established industry leaders looking to scale their reach and ambitious brands looking to enter the influencer space for the very first time.
Having successfully brokered sponsorships with over 150 brands, represented more than 200 creators across diverse verticals such as travel, sports, gaming, and entertainment, and frequently collaborating with partner agencies, we bridge the gap between creative talent and commercial scale.
Whether you are an advertiser seeking comprehensive campaign strategy and high-converting brand integrations, or an influencer looking for elite talent representation to secure premium YouTube sponsorships and optimise your rates, Ruthless Talent delivers performance-driven partnerships that maximise revenue and audience trust.



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