Frankie Off Grid
Frankie Off Grid captures the inspiring, slow-living journey of Iwan and Carissa as they build an intentional lifestyle from the ground up in Central Portugal. After purchasing an abandoned farm for just £10,000, the couple has dedicated themselves to transforming an old stone barn into their permanent home, managing 1.5 acres of land, growing their own food, and laying the groundwork for their very own future winery. Their content beautifully documents the grit and patience required for true self-reliance, capturing major milestones like building an off-grid cabin from pallets, restoring traditional waterways, and navigating the day-to-day realities of family life on a homestead.
With 73.9K subscribers, Iwan and Carissa have cultivated a deeply passionate and loyal global audience that tunes in for their cinematic, narrative-driven updates. Viewers are drawn to their transparent, grounded approach to storytelling, which highlights the structural and financial hurdles of DIY construction alongside the quiet rewards of a cottage garden. Their channel stands out as a calming, authentic guide to alternative living, making them an excellent fit for brands in the sustainability, outdoor tool, solar energy, and lifestyle spaces. We help Frankie Off Grid secure meaningful brand partnerships that respect their slow-living ethos and resonate with their highly engaged audience, just as we do for hundreds of other creators in the lifestyle and homesteading sectors.
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As a premier UK influencer marketing and talent management agency specialising in creator economy growth, Ruthless Talent connects leading global brands with high-performing YouTube creators, podcasters, and digital personalities. We deliver end-to-end influencer marketing campaigns for both established industry leaders looking to scale their reach and ambitious brands looking to enter the influencer space for the very first time.
Having successfully brokered sponsorships with over 100 brands, represented more than 150 creators across diverse verticals such as travel, sports, gaming, and entertainment, and frequently collaborating with partner agencies, we bridge the gap between creative talent and commercial scale.
Whether you are an advertiser seeking comprehensive campaign strategy and high-converting brand integrations, or an influencer looking for elite talent representation to secure premium YouTube sponsorships and optimise your rates, Ruthless Talent delivers performance-driven partnerships that maximise revenue and audience trust.
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