A week of my life as a grad student in New York – Dari Step
At Ruthless Talent, we’re proud to work with creators like Dari Step, who share authentic glimpses into real life in the city that never sleeps. In the latest video, “A week of my life as a grad student in New York,” Dari takes viewers through a week full of heavy rain, flooding, and the everyday hustle of balancing MBA studies with life in New York City. From navigating a city underwater to managing the challenges of grad school, Dari’s honest and relatable storytelling is what keeps her audience coming back.
Thanks BetterHelp for sponsoring this video! Get 10% off your first month of therapy with BetterHelp: https://betterhelp.com/daristep
If you’re a creator looking to land brand deals or a brand eager to work with talented creators like Dari Step, contact us at Ruthless Talent. We build meaningful partnerships between innovative brands and top creators—let’s make something incredible together!
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As a premier UK influencer marketing and talent management agency specialising in creator economy growth, Ruthless Talent connects leading global brands with high-performing YouTube creators, podcasters, and digital personalities. We deliver end-to-end influencer marketing campaigns for both established industry leaders looking to scale their reach and ambitious brands looking to enter the influencer space for the very first time.
Having successfully brokered sponsorships with over 100 brands, represented more than 150 creators across diverse verticals such as travel, sports, gaming, and entertainment, and frequently collaborating with partner agencies, we bridge the gap between creative talent and commercial scale.
Whether you are an advertiser seeking comprehensive campaign strategy and high-converting brand integrations, or an influencer looking for elite talent representation to secure premium YouTube sponsorships and optimise your rates, Ruthless Talent delivers performance-driven partnerships that maximise revenue and audience trust.





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