Why Ruthless Talent Stands Out Through Unusual Transparency

Most agencies will show you a few brand logos on their website and leave you guessing. You’re supposed to assume they actually work with them. But we don’t do that. At Ruthless Talent, we show it.

If we’ve done a deal, it’s probably on our website. Hundreds of them are visible across our blog page, creator pages, and brand pages. If you see a brand logo on our site, click it. You’ll be taken to a page showing most of the deals we’ve done with that brand. Occasionally, we need to remove some for specific reasons, but the vast majority are there for everyone to see.

The same goes for creators. If you see a creator’s photo on our website, we’ve paid them for a brand deal, or two, or 100. Want proof? Click the blog page and explore new videos. There are hundreds there.

Transparency is rare in this industry. Most agencies keep their work behind closed doors, leaving creators to guess who they actually work with. That’s exactly what makes us different. You know who we’ve worked with. You know which creators trust us. You can go and ask them how it was to work with us.

Are we worried that other agencies might use our website as a brand directory? Not at all. We’d rather be completely transparent than follow the standard practice of opacity.

Our growth as one of the UK’s biggest agencies is clear. We do hundreds of brand deals each year, working with over 100 creators and more than 100 brands.

Creators, the choice is yours. Are you going to work with the unusually transparent agency, or the one that shows nothing and makes you guess?